Beauty is in the Genes of the Judicial Beholder

A Science on Tap Event
The beauty of a patented design shouldn't matter in court. But in intellectual property disputes, when judges consider such designs - think of the Nike swoosh, the curl of Coca-Cola, the siren that graces Starbucks coffee - they tend to favor those that they find attractive, even if that goes against the law. And according to Andrew Torrance, there are evolutionary biology principles at the root of such preferences. Join us for a discussion about human preference, design, evolution and the law at our next Science on Tap. Science on Tap is a science cafe. Doors open at Free State Brewing Company at 6 p.m., and the discussion begins at 7 p.m. Join us early for dinner, or come just for the conversation.
April 19, 2011
07:30 pm - 09:00 pm
Off Campus